\n中國消費者對扁平包裝DIY家具產品的看法：宜家在中國的案例研究。

1.
  1. What is your gender? 你的性別是什么？
2.
  1. What is your age group? 你的年齡組是什么？
3.
  1. What is your current housing situation? 你目前的住房狀況如何？
4.
  1. What are your main reasons for choosing flatpack DIY furniture? (Multiple choices allowed)。你選擇平裝DIY家具的主要原因是什么？（允許多選）
5.
  1. What major problems did you encounter while assemblingsDIY furniture? (Multiple choices allowed) 你在組裝DIY家具時遇到了什么主要問題？（允許多選）
6.
  1. Have you used any brand's video tutorials or AR tools to help with assembly? 您是否使用過任何品牌的視頻教程或增強現實工具來幫助組裝？
7.

I enjoy the process of assembling furniture by myself.

我喜歡自己組裝家具的過程。
不認同(0)
認同(100)
8. I believe flat-packfurniture is reliable and durable.我相信平板家具是可靠和耐用的。
不認同(0)
認同(100)
9.

AR or digital tools can enhance my assembly experience. 增強現實或數字工具可以增強我的組裝體驗。

不認同(0)
認同(100)
10.

Clear installation instructions are very important to me. 明確的安裝說明對我來說非常重要。

不認同(0)
認同(100)
11.

I am more willing to purchase DIY furniture because of the btand's after-sales service. 因為品牌的售后服務，我更愿意購買DIY家具。

不認同(0)
認同(100)
12.

Are you willing to continue purchasing flatpack furniture in the future? 你將來愿意繼續(xù)購買平板家具嗎？

13.

 Do you think your cultural background influences your acceptance of DIY furniture? 你認為你的文化背景會影響你對DIY家具的接受嗎？

14.

Do you think Chinese flatpack furniture brands  have done a good job in localizing its products and services in China? 你認為中國扁平包裝家具品牌在中國的產品和服務本地化方面做得很好嗎？

15.

 Are you more willing to try new types of furniture because of your trust in the brand? 你是否更愿意嘗試新型家具，因為你對某個品牌的信任？

16.

 In your opinion, what is the most effective way for brands to promote DIY furniture in China? 在您看來，品牌在中國推廣DIY家具的最有效方式是什么？

17.

 Have you ever contacted after-sales service after purchasing self-assembly furniture? 

購買自組裝家具后，您是否曾聯系過售后服務？
18. Are you concerned about whether furniture materials  are harmful to health (e.g., formaldehyde emissions)?  您是否擔心家具材料是否對健康有害（例如，甲醛排放）？
19.

Are you more willing to purchase furniture made of natural materials or certified as environmentally friendly? 你更愿意購買由天然材料制成的或經過環(huán)保認證的家具嗎？

20. Which health-related factors influence your acceptance of DIY furniture? (Multiple choices allowed)那些與健康相關的因素影響了您對DIY家具的接受度？（可多選）
21. What do you think DIY furniture brands could improve when promoting their products in China? 你認為DIY家具品牌在中國推廣其產品時可以有什么改進
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