你好,我是一位來(lái)自12年級(jí)的學(xué)生,我要通過(guò)問卷收集數(shù)據(jù),以便于我研究什么因素影響了消費(fèi)者在超市中對(duì)巧克力的選擇
Hello, I'm a student from Grade 12. I'm going to collect data through questionnaires to study what factors influence consumers' choices of chocolate in supermarkets.
1. 你的性別 your sex 男 male 女 female
2. 你的年齡 How old are you? 小于14歲 Less than 14 15~18歲,15 to 18 18~30歲,18 to 30 30歲至45歲 30 to 45 45歲以上More than 45
3. 你平常購(gòu)買巧克力的頻率How often do you usually buy chocolate? 從不 never 偶爾 seldom 一月一次 once a month 兩周一次 once two weeks 一周一次 once a week 一周兩次或更多次 twice or more than twice a week
4. 你一次購(gòu)買巧克力的數(shù)量(一塊約為50克)The amount of chocolate you usually purchase (approximately 50g per piece) 一到三塊 one to three 四到六塊four to six 七到九塊 seven to nine 多于九塊more than nine
5. 你平常喜歡吃什么樣子的巧克力What kind of chocolate do you usually like to eat? 黑巧克力dark chocolate 白巧克力 White chocolate 堅(jiān)果水果巧克力Nuts fruits chocolate 流心酒心巧克力Melted-Cream liqueur Chocolate 其他 others
6. 您是否會(huì)選擇代可可脂巧克力Would you choose cocoa butter chocolate? 是yes 否no 無(wú)所謂 Not to matter
7. 您是否會(huì)有意識(shí)的去選擇進(jìn)口巧克力Would you consciously choose imported chocolate? 是yes 否no 無(wú)所謂not to matter
8. 看這張圖片,做出你的第一選擇Look at this picture and make your first choice. at this picture and make your first choice.
a b c d e f g h i
9. 請(qǐng)給出您做出這個(gè)選擇的理由Please state the reasons for your choice.
10. 您在購(gòu)買巧克力時(shí)會(huì)優(yōu)先考慮哪個(gè)情況When purchasing chocolate, which aspect would you give priority to? 品牌知名度Brand Awareness 價(jià)格Price 口感口味Taste and Texture 外包裝Packaging Design
11. 感謝您參與此次問卷調(diào)查。我們保證你的信息只會(huì)做于學(xué)術(shù)研究且不會(huì)外泄Thank you for participating in this questionnaire survey. We assure you that your information will only be used for academic research and will not be disclosed. 已知情Already informed